Roundup Weedkiller Mass Tort Case Leads
Connect with individuals diagnosed with cancer after regular exposure to Roundup and other glyphosate-based herbicide products.
Roundup Weedkiller Litigation
Roundup, manufactured by Bayer (formerly Monsanto), is the world's most widely used herbicide. The active ingredient glyphosate has been classified as a probable human carcinogen by the World Health Organization. Thousands of lawsuits allege that prolonged exposure to Roundup causes Non-Hodgkin's lymphoma and other cancers. Our campaigns identify agricultural workers, landscapers, groundskeepers, and residential users who developed cancer after using Roundup.
Associated Conditions
- Non-Hodgkin's lymphoma
- B-cell lymphoma
- Chronic lymphocytic leukemia (CLL)
- Diffuse large B-cell lymphoma (DLBCL)
- Follicular lymphoma
- Mantle cell lymphoma
- T-cell lymphoma
Claimant Eligibility
- Regular use of Roundup or glyphosate-based herbicides for at least one year
- Agricultural workers, farmers, or farmhands exposed to Roundup
- Landscapers, groundskeepers, or garden center employees
- Residential users with frequent, prolonged exposure
- Diagnosed with Non-Hodgkin's lymphoma or related cancer
Why Law Firms Choose Us
Exclusive Leads
Every lead is yours alone. We never resell or share claimant information with competing firms, guaranteeing you first-mover advantage on every case.
Pre-Qualified Claimants
Our intake specialists screen every potential claimant against your specific case criteria before delivery, so your team only speaks with viable cases.
Live Transfer
Qualified claimants are transferred directly to your intake team in real time, maximizing conversion rates and reducing time-to-retainer.
Roundup legal marketing campaigns: how we acquire cases
Roundup case acquisition runs as a multi-channel program, not a single ad buy. Product liability and class action claimants research their condition long before they contact a lawyer, so we meet potential clients at each stage — paid demand capture for people already searching, paid social and traditional media for people who have not yet connected their injury to the litigation, and organic search for the long research tail.
Digital marketing channels
- Google Ads and paid search demand capture
- Meta and paid social prospecting by exposure profile
- Mass tort search engine optimization for the research tail
- OTT and connected TV retargeting
Traditional media channels
- Broadcast and cable TV in qualifying DMAs
- Radio and streaming audio
- Direct response print in occupational verticals
- Earned media and litigation PR support
How the channel mix is built, budgeted, and measured is covered in our mass tort marketing guide. For intake handling once the lead lands, see mass tort intake.
Roundup Weedkiller Lawsuit Updates (August 2026)
Current status of the Roundup Weedkiller litigation, tracked monthly so your intake team and marketing spend stay aligned with where the docket actually is.
- MDL
- MDL 2741
- Court
- N.D. Cal.
- Pending cases
- ~4,400 federal
- Reported
- December 2025
Current posture: Most claims resolved through a settlement program; new filings continue alongside appellate activity.
Plaintiffs continue filing Monsanto claims as part of MDL 2741, alleging that glyphosate exposure causes non-Hodgkin's lymphoma. New claims may face additional procedural hurdles as the litigation matures.
Reporting on the Roundup litigation described a $7.25 billion settlement offer and a pending Supreme Court question with the potential to reshape preemption defenses across the docket.
Approximately 4,400 cases remained pending in the federal MDL as of late 2025, with thousands of additional claims active in state courts. Most historical claims were resolved through the roughly $10.9 billion settlement program.
Case counts and procedural posture are compiled from JPML MDL statistics reporting and public court dockets, and are provided for law firm campaign planning. This is not legal advice and is not a prediction of any case outcome.
Running a Roundup mass tort marketing campaign
Common questions from law firms about Roundup lawsuit lead generation and campaign management.
- What does a Roundup mass tort marketing campaign include?
- A Roundup mass tort marketing campaign from Mass Tort Marketing Agency covers multi-channel strategy across Meta, Google PPC, OTT and connected TV, traditional media, and mass tort search engine optimization; compliant ad creative; TCPA-verified intake; claimant qualification against your Roundup case criteria; and signed-retainer reporting. Performance is measured on cost per signed retainer, not raw lead volume.
- How do you generate Roundup mass tort case leads?
- Roundup mass tort case leads are generated through paid social and search campaigns aimed at the specific exposure and injury profile of the litigation, supported by organic content that captures claimants already researching their condition. Every lead is a real, consented claimant — we do not buy aggregated lists or resell shared data.
- What do Roundup legal marketing campaigns cost?
- Roundup legal marketing campaigns are quoted and reported on cost per signed retainer (CPSR), so spend ties directly to signed cases rather than lead count. Cost per retainer varies by tort based on claimant prevalence, media competition, and how tight your case criteria are. We scope a per-tort figure before any spend commitment.
- Are Roundup leads exclusive to my firm?
- Yes. Every Roundup lead is delivered to one firm only — never resold, syndicated, or shared with competing firms. Your firm owns the contact data, consent records, and call recordings.
- How are Roundup claimants qualified before delivery?
- Each Roundup claimant is screened against tort-specific facts (exposure windows, injury markers, and state eligibility) and carries a certified TrustedForm or Jornaya consent record — preserving the exact disclosure language shown at submission — before the lead reaches your intake team.
- How fast can a Roundup case acquisition program scale?
- A Roundup mass tort case acquisition program typically moves from scoping to live media inside two weeks, with volume ramped against your docket capacity rather than pushed to a fixed budget. Volume can be scaled up or down by tort month to month as the litigation posture changes.
- How does Roundup lawsuit lead generation screen claimants?
- Every claimant is screened for regular Roundup or glyphosate-based herbicide use of at least one year, an exposure profile (agricultural worker, landscaper, groundskeeper, or heavy residential user), and a qualifying diagnosis such as Non-Hodgkin's lymphoma before the lead reaches your intake team.
- Who qualifies as a Roundup claimant?
- Individuals with regular, prolonged exposure to Roundup or other glyphosate-based herbicides who were later diagnosed with Non-Hodgkin's lymphoma or a related cancer, including B-cell lymphoma, CLL, DLBCL, follicular, mantle cell, or T-cell lymphoma. Agricultural, landscaping, and groundskeeping occupations are the strongest exposure profiles.
Get Roundup campaign pricing on a 30-minute call
We will walk your Roundup case criteria, current cost per signed retainer, and the volume your docket can absorb — and tell you plainly if this tort is not a fit right now.
See how every lead is qualified on our mass tort leads page, read the full mass tort marketing guide, or compare providers in our top mass tort marketing firms guide.